Top 20 Terrifying Reasons Agents Will Never Be Investors (And How to Fix It)



Key Takeaways




  • Agents hold the insider advantage but waste it by serving investors instead of becoming them.

  • Commission checks create temporary highs, while ownership builds permanent wealth.

  • Every reason agents avoid investing has a simple, actionable fix.


Agents are leaving mountains of money on the table, and they don’t even know it.


What if all those years of hustling for commissions, late-night calls, and weekend showings were secretly building someone else’s empire instead of your own?


Are you tired of working harder every year while your investor clients sip coffee and cash rent checks?


Here’s what you’re about to discover:




  1. The terrifying truth behind why most agents never become investors

  2. How to stop being the servant and start being the owner

  3. The simple fixes that turn commissions into cash flow


If you’re ready to stop fueling someone else’s fortune and start building your own, this article is your wake-up call.



The Dark Truth Agents Refuse to See


Picture this: An agent closes a deal, the commission check hits the account, and for one glorious weekend, they feel like royalty.


Steak dinners, new shoes, maybe even a little vacation splurge.


But by Tuesday?


The high is gone.


The money is already spoken for, swallowed by bills, car payments, and that relentless lifestyle creep that eats agents alive.


Now imagine another person in the same industry. They didn’t close a single deal this month. In fact, they barely left their home office.


Yet, while the agent is scrambling to find the next client, this investor is sipping coffee while their tenants quietly pay down a mortgage, month after month. Wealth is building, silently, relentlessly, without the frantic hustle.


Here’s the painful irony:


Agents know more about the housing market than anyone else.


They live in the MLS, they walk through more homes than buyers ever do, and they have front-row access to every golden opportunity.


Yet they stay stuck as salespeople, while the investors they serve retire young, travel the world, and live on freedom checks.



The Wealth Gap Agents Don’t Want to Admit


It’s not because agents aren’t smart. They’re sharp. They know contracts, negotiations, and how to win deals. The problem is deeper.


Agents are conditioned to chase recognition and short-term money, while investors chase equity, cash flow, and legacy. And that single difference creates a canyon so wide it keeps agents running in circles until they’re too old to play the game.


Every agent has seen it happen: The older colleague still grinding out open houses, chasing commissions like it’s oxygen.


Their clients, those once-nervous first-time buyers, are now landlords, pulling in thousands each month without lifting a finger.


That is the dark truth agents don’t want to admit: they have the knowledge, the access, and the power to create wealth, but they refuse to use it.



Why This Article Exists


This isn’t about scaring agents for the sake of fear. It’s about pulling back the curtain. Because if you’re an agent, you’ve been leaving money on the table every single day you work.


The commissions you earn keep the lights on, sure, but they don’t build the kind of wealth that changes lives.


This article exists to shock you awake, to make you see that if you don’t fix these terrifying reasons, you’ll always be a helper in someone else’s empire instead of the ruler of your own.


Mattias and Erica created The REI Agent to wake up an entire industry of hardworking agents and show them that the path to true freedom is not selling homes, but owning them.



The Commission Trap Nobody Talks About


There is a couple in Dallas who sold homes for twenty years. Every weekend was packed with open houses, every weekday filled with showings, late-night negotiations, and endless paperwork. They made good money. In fact, their neighbors thought they were rich.


Big house, shiny cars, vacations every summer. But when the market dipped, their phone stopped ringing. Suddenly, the couple who looked like they had it all was cashing out retirement accounts just to pay bills. Their entire wealth was tied to commission checks, and once those dried up, so did their security.


Now compare that to a different story. An investor in Phoenix bought one modest duplex ten years ago. It was nothing special, a tired little property with faded paint and squeaky floors. But tenants moved in, the rent rolled in every month, and year after year the mortgage balance dropped while the value crept higher.


Today, that same investor owns five duplexes. No rush, no panic, no scrambling for clients. Just steady, predictable wealth building.



The Illusion of Success


Agents often mistake busy schedules and big closings for success. They love the applause, the sales plaques, the photos on social media. It feels like victory, but it’s a short-term game. Investors play a completely different sport.


They quietly buy assets, let time and tenants do the heavy lifting, and wake up wealthier year after year. The illusion of success in sales hides the reality that most agents will never truly be free.



The Fork in the Road


Every agent eventually hits the fork. Keep chasing deals until burnout wins, or start stacking ownership and building a future that doesn’t depend on the next buyer signing a contract.


Most agents ignore that fork, thinking they’ll get to investing someday, but someday never shows up.


The investors they’ve been serving pass them by, wave from the finish line, and keep collecting the checks agents dream about.



1. You Live for Commission Checks Instead of Cash Flow


There’s a guy named Mark. Every January he tells himself this is the year he’ll save more, invest more, finally build some wealth. And then the commissions start rolling in. A hot spring market, a summer packed with closings, checks that look like lottery winnings. He feels unstoppable.


But by December, Mark is broke again. Vacations, gadgets, car upgrades, kids’ private lessons, and a tax bill that could choke a horse. Mark is living deal to deal. He’s rich on Friday and broke on Monday.


Meanwhile, across town, another person hasn’t touched a single closing this year. She owns four rentals and every first of the month the same thing happens: money shows up. Rain or shine, holiday or weekday, her tenants pay the mortgage for her.


By the end of the year she’s collected thousands without chasing a single lead. One plays the sprint game, the other plays the marathon. And you already know which one ends up wealthy.



Why Agents Get Hooked on the High


Closing a deal feels electric. The adrenaline rush, the handshake, the check. It’s a drug, and most agents are hooked. But like every drug, the high wears off, leaving the same hunger for the next hit. That’s why agents live trapped in the commission cycle, always hunting, never holding.



The Fix


Here’s the truth: cash flow beats commission every time. One check disappears. Cash flow stacks, compounds, and multiplies. The fix is simple but terrifying: agents must stop thinking like hunters and start thinking like farmers. Plant seeds in the form of buy and hold properties.


Let the crops grow. Water them with patience. Because when you finally make the switch, the fear of the next dry month evaporates. You’re no longer running after money. Money is running after you.



2. You Think Selling Homes Makes You Wealthy (It Doesn’t)


There’s a woman named Linda who proudly tells everyone she’s the top agent in her office. Her face is on billboards, her phone buzzes nonstop, and she’s closing more transactions in a year than most agents dream of. At the office holiday party, she’s celebrated like royalty.


But here’s what no one knows. Linda’s bank account isn’t much different than the new agent who just started six months ago. She sells more homes, but at the end of the day, she still trades time for checks. When the deals stop, so does the money.


Meanwhile, a quiet investor named Greg bought three small rentals while Linda was chasing commissions. He never bragged about them. No billboards. No spotlight. But today, his tenants are paying off his mortgages while his equity grows in the background.


His wealth is compounding while Linda’s resets to zero every January 1st. Selling homes may give you trophies, but ownership gives you freedom.



Why Agents Confuse Income with Wealth


The industry teaches agents to measure success by gross commissions. Big checks, flashy awards, ranking boards. It looks like wealth from the outside, but it’s not. Income is temporary.


Wealth is permanent. That confusion keeps agents sprinting year after year, building nothing that lasts.



The Fix


The solution is to stop confusing recognition with riches. Don’t let closings fool you into thinking you’re wealthy. Real wealth is built when you own the homes you sell. Start small. A single rental, a duplex, maybe a house hack.


Ownership is the bridge from temporary income to lasting wealth, and the sooner you cross it, the sooner you’ll realize selling homes alone will never make you rich.



3. You’re Trained to Serve Investors Instead of Competing With Them


There’s an agent named Sarah who every investor in town calls first. She digs up off-market deals, finds distressed properties, and even coaches her investor clients on how to structure their offers. She’s their secret weapon, their deal finder, their trusted ally.


Every time they close, she gets her commission and a polite thank-you. And every time they close, they get another property in their portfolio. Sarah celebrates a payday, but the investors celebrate another stream of cash flow.


Now look at the flip side. One investor Sarah worked with took her leads and in five years turned them into twelve properties. He’s living on passive income, collecting rent while Sarah is still chasing leads.


He leveraged her work to build wealth while she stayed stuck in the grind. It’s not because Sarah isn’t smart. It’s because she was trained to serve instead of to compete.



Why Agents Become Servants


From the very first class, agents are taught to hustle for clients. Be responsive, be resourceful, be the hero for the buyer or seller.


That conditioning hardwires agents to hand over opportunities to investors, never pausing to ask, “Why not me?” The system trains agents to find gold and hand it to someone else for pennies on the dollar.



The Fix


The fix is simple, but it requires a shift in identity. Treat yourself like your best investor client. Build a buy box. Run the numbers for you first. If the deal fits, you buy it. If it doesn’t, then, and only then, pass it along to an investor client.


You can still serve others, but you must serve yourself first. The moment you compete instead of serve, you stop feeding someone else’s empire and start building your own.



4. You’re Addicted to the Next Deal High


There’s a guy named Tom who lives for the closing table. The phone call that says, “We’re clear to close.”


The rush of keys changing hands. The fat commission check waiting at the title office. It lights him up like fireworks. But the problem with fireworks is they burn bright for a moment and then fade into darkness.


By Monday morning, Tom is restless again, chasing the next lead like a gambler searching for his next bet.


Across the city, another professional is playing a different game. She doesn’t crave the rush. She doesn’t need the high. Instead, she thrives on consistency. Each month, the rent deposits hit her account.


They may not feel like fireworks, but they are steady, predictable, and permanent. While Tom is sprinting toward the next adrenaline shot, she’s quietly building a life that doesn’t require constant chasing.



Why Agents Get Hooked on the Rush


Real estate sales are designed to feel like a drug. The pressure, the grind, the celebration at the end. It tricks agents into believing the excitement equals success.


But the crash always comes. And when it does, the cycle starts all over again. Agents become addicted to the drama of the deal instead of the stability of wealth.



The Fix


Step one is admitting the truth: the high is not wealth. The fix is to build systems that replace emotional spikes with financial security. Own assets that pay you quietly and consistently.


Let cash flow become your new addiction. Because once you feel the calm certainty of money arriving without effort, the thrill of the deal suddenly feels like a cheap substitute.



5. You’re Too Afraid of Debt to Use Leverage


There’s a young agent named Kevin who swore he’d never go into debt. His parents drilled it into him: debt is dangerous, debt ruins lives, debt is the reason people lose everything. So Kevin plays it safe. He saves his commissions, pays cash for small things, and pats himself on the back for being “responsible.”


Ten years later, Kevin still rents an apartment and drives a car that barely starts. His savings look decent, but they’re shrinking against inflation. He never took a shot because fear kept him locked up.


Meanwhile, a woman named Dana bought her first duplex with 20 percent down and a loan from the bank. She didn’t have the cash to buy it outright, but she didn’t need to.


Her tenants covered the mortgage every month while she held the title. Within a few years, the property appreciated, and she refinanced to pull equity.


That equity became the down payment for her next property. Dana used leverage as a tool, not a trap. Today she owns five properties. Kevin still owns none.



Why Agents Fear Debt


Agents see foreclosures, short sales, and bankruptcies. They watch families collapse under bad debt, so they assume all debt is toxic. But here’s the catch: consumer debt is poison, investment debt is power.


Fear makes agents lump them together, so they run from the very tool that could set them free.



The Fix


Learn the difference between good debt and bad debt. Good debt is tied to assets that pay you. Bad debt is tied to liabilities that drain you. The fix is to embrace leverage the way investors do: carefully, strategically, and always with a plan for cash flow.


Once you realize that debt can be your silent partner, the chains of fear snap, and opportunities you once ran from suddenly look like keys to freedom.



6. You Waste Your Access to Insider Deals


There’s an agent named Claire who has her hands on gold every single week. She sees the fixer-uppers before they ever hit the market. She walks through homes with motivated sellers desperate to move quickly. She knows which listings are overpriced and which ones are primed for negotiation.


But what does she do?


She hands those opportunities to her investor clients. They scoop them up, build equity, and cash flow while Claire settles for a one-time commission check.


Now compare her to Michael. He started as an agent too, but when he found an off-market property that fit his numbers, he didn’t send it to an investor. He became the investor. He bought it, fixed it, and held it.


Today he has a portfolio worth millions, all built from deals other agents passed up. While Claire celebrates plaques at the annual office party, Michael celebrates freedom on his own terms.



Why Agents Throw Away Opportunities


It’s simple. Agents are taught to treat every property as inventory for clients, not themselves. They forget that their insider access is their greatest advantage.


They walk into equity every day but walk right back out without taking any of it home.



The Fix


Start seeing yourself as the first client. When a property crosses your desk, run the numbers for you first. If it fits, you buy it. If it doesn’t, then sell it to your client.


Your insider access is a gift. Stop wasting it. Use it to stack your own portfolio instead of building someone else’s empire.



7. You Don’t Track Your Own Numbers Like Investors Do


There’s an agent named Brian who can tell you the average days on market in his zip code, the median sales price, and the list-to-sale ratio without even blinking.


He knows the market cold. But ask him what his personal net worth is, or how much passive income he earned last month, and he stares like a deer in headlights. Brian is a walking MLS encyclopedia, but when it comes to his own finances, he’s blind.


Then there’s Alicia.


She started as an agent too, but she decided early on to think like an investor. She tracks her cash flow every month. She knows her debt-to-income ratio, her equity position, and the return on investment for every property she owns.


While Brian keeps bragging about sales stats that vanish after each closing, Alicia is quietly measuring wealth that compounds whether she sells a house or not.



Why Agents Stay Blind


Agents are trained to serve clients, not themselves. They obsess over comps, pricing strategies, and market reports, but they never apply that same discipline to their own portfolio.


They don’t treat themselves like a business, so they stay stuck on the hamster wheel of commissions.



The Fix


Start running numbers like an investor, not just an agent. Track cash-on-cash returns. Know your equity. Measure your passive income every month.


Treat your personal finances with the same seriousness you give your clients. The day you do that, you stop being a commission chaser and start being a wealth builder.



8. You’re Stuck in the “Employee Mindset”


There’s an agent named Denise who left her nine-to-five job because she wanted freedom. No boss, no clock, no cubicle. She thought real estate would make her an entrepreneur.


But fast-forward three years and Denise is working twelve-hour days, glued to her phone, terrified to take a vacation. She doesn’t realize it, but she traded one boss for a hundred clients. She left the job, but she kept the employee mindset.


On the other side of town, Marcus took the same leap into real estate. But instead of only selling, he started buying. At first it was just a small rental condo.


Then he added a duplex. Soon the income from his properties was enough to cover his bills. Marcus still works with clients, but he does it by choice, not desperation.


While Denise is shackled to her phone like an employee with no benefits, Marcus is living like a true owner.



Why Agents Think They’re Free but Aren’t


The industry sells the dream of independence, but most agents never escape the trap. They work longer hours than any corporate job and convince themselves it’s freedom.


The truth is, if your income stops the moment you stop working, you’re still an employee, just without health insurance or paid time off.



The Fix


Shift from employee thinking to owner thinking. Stop asking, “How can I make my next commission?” and start asking, “How can I own the next asset?”


When you begin building wealth that works without you, you finally graduate from worker to owner. That’s when real estate stops being a job and starts being a vehicle for freedom.



9. You Work 70 Hours a Week but Own Nothing


There’s an agent named Paul who wears exhaustion like a badge of honor. He brags about working seven days a week, about answering calls at midnight, about never taking a vacation because “the market never sleeps.”


His social media is full of hustle quotes and coffee selfies. But here’s the secret he doesn’t post: Paul doesn’t own a single property.


After thousands of hours of work and hundreds of homes sold, he has nothing to show except plaques on a shelf and a bank account that resets to zero every January.


Meanwhile, Jenna also works hard, but she plays a different game. She still closes deals, but along the way, she bought a small rental, then another, then a triplex.


Each property stacked more income, more equity, more freedom. Now, when she takes a week off, her tenants still pay rent. Her wealth keeps growing whether she hustles or not.


Paul works more hours but has nothing. Jenna works smarter and owns everything.



Why Agents Mistake Hustle for Progress


Agents are rewarded for being busy, not for being wealthy. They convince themselves that long hours mean success.


But the truth is simple: if you can’t step away without your income crashing, you don’t own a business, you are the business and businesses that depend entirely on one person burn out fast.



The Fix


Stop celebrating endless hours. Start celebrating ownership. Every extra deal you close should move you closer to your own portfolio, not just your client’s.


Build assets that work harder than you ever could because the real measure of success isn’t how many hours you grind, it’s how many assets keep paying you when you finally put the phone down.



10. You Fear Risk More Than You Fear Regret


There’s an agent named Carla who has dreamed for years about owning her first rental. She even found the perfect starter home once, a small two-bedroom with good bones and a price tag that made sense.


But the word “what if” haunted her.




  • What if the tenants trashed it?

  • What if the roof leaked?

  • What if she couldn’t make the payment one month?


So she passed.


Years later, she drove by that same house. It was freshly painted, the lawn perfectly trimmed, and the owner, an investor Carla once worked with, was cashing rent checks every single month. Carla’s “what if” turned into “what could have been.”


Then there’s Luis. He saw the same property. Did he have fears? Of course. But he ran the numbers, took a calculated risk, and bought it. His fears faded as the rent rolled in, and today that house has doubled in value.


Luis still remembers the nerves, but he laughs when he thinks about how close he came to letting fear rob him of freedom.



Why Agents Let Fear Win


Agents see risk everywhere. They’re trained to spot problems in inspections, red flags in contracts, horror stories from clients who bought at the wrong time.


That training keeps them cautious, but it also keeps them stuck. Fear becomes a bigger obstacle than the risk itself.



The Fix


The fix isn’t to ignore risk. It’s to understand it. Investors don’t leap blindly; they calculate. They plan for vacancies, budget for repairs, and buy properties that still make sense after the worst-case scenario.


The real danger isn’t taking a risk. It’s living with the regret of never trying at all. Once you realize that regret costs more than risk, you’ll stop running from opportunity and start running toward it.



11. You Believe Investing Is Only for the Rich


There’s a new agent named Kelly who tells herself she will start investing once she has a pile of cash. She says things like, “I need fifty grand before I can even think about it.”


So she keeps selling, keeps saving, and keeps waiting. Years go by and she is still waiting. Prices climb higher, opportunities pass her by, and the pile of cash she dreamed of never feels big enough.


Then there is Jason. He started with almost nothing. His first deal was a house hack. He lived in one side of a small duplex and rented the other side. The rent from his tenant covered most of his mortgage.


That single move gave him breathing room, savings power, and confidence to do it again. Today he owns four properties. He never waited to be rich.


He used the tools available to him and let those tools make him rich.



Why Agents Think Wealth Comes Later


Agents watch the flashy investors with deep pockets and convince themselves that wealth is a prerequisite to investing.


They believe the game is reserved for people with trust funds, big inheritances, or corporate salaries.


That mindset keeps them stuck in the role of service providers instead of players at the table.



The Fix


The fix is to start small and start now.


Use strategies like house hacking, partnerships, or creative financing. You do not need to be rich to begin, but you do need to begin to become rich. Every investor who built an empire started with one property.


The only difference between Kelly and Jason is that Jason started where he was instead of waiting for the perfect moment that never came.



12. You’re Chained to Lifestyle Inflation


There’s an agent named Sophia who doubles her income in just three years.


She thinks she’s finally making it. But instead of building wealth, she builds expenses. She trades her sedan for a luxury SUV.


She upgrades her apartment to a downtown condo with a skyline view. She starts eating out five nights a week. The more she makes, the more she spends. And every month, her bank account looks the same as it did when she first started.


Meanwhile, across town, Marcus makes the same increase in income, but he plays it differently. Instead of chasing shiny toys, he lives modestly and funnels the extra money into his first rental property.


That rental produces cash flow. Then he buys another.


While Sophia drives a car she can barely afford, Marcus drives a paid-off truck and owns assets that are quietly making him richer by the month.



Why Agents Fall Into the Trap


Agents are surrounded by flash. They see colleagues showing off fancy watches, designer clothes, and expensive vacations on social media.


The pressure to “look successful” makes them overspend to keep up. But that illusion of wealth chains them to bigger bills and bigger stress, leaving nothing left to invest.



The Fix


Break the cycle. Instead of upgrading your lifestyle every time your income grows, upgrade your portfolio. Delay the flash until your assets can pay for it without risk. Treat every raise, bonus, or big commission as fuel for investments, not fuel for more debt.


The sooner you learn to live below your means and funnel the difference into ownership, the sooner you break free from the chains of lifestyle inflation.



13. You’re Overeducated in Sales, Undereducated in Wealth


There’s an agent named Victor who can quote scripts word for word. He’s taken every sales training under the sun, mastered objection handling, and knows exactly how to close a buyer who is on the fence.


His bookshelf is stacked with binders from seminars and his calendar is packed with CE courses. He is a master salesperson.


But here’s the catch: Victor has no idea how to calculate cash-on-cash return or what a 1031 exchange even is. He is drowning in sales education but starving in wealth education.


Then there’s Melanie.


She took the opposite path. Sure, she learned the basics of sales to get her license, but instead of memorizing endless scripts, she dove deep into learning about investing.


She studied how to evaluate deals, how to finance them, and how to manage them long-term.


While Victor is still bragging about closing his fiftieth home this year, Melanie owns eight of her own and is earning more from her portfolio than from her commissions.



Why Agents Stay Stuck in Sales School


The real estate industry glorifies sales mastery. Brokerages push training after training that teaches you how to find more clients and sell more homes. But they rarely teach you how to keep the homes you sell.


Agents stay overeducated in the skills that make their brokers rich and undereducated in the skills that make them wealthy.



The Fix


Balance your education. Keep sharpening your sales skills, but dedicate equal energy to learning wealth principles. Study cash flow, tax advantages, creative financing, and property management.


Read books, attend investor meetups, and shadow seasoned landlords. Sales education feeds you for today, but wealth education feeds you for life.



14. You’re Intimidated by Spreadsheets


There’s an agent named Lauren who loves the thrill of open houses but breaks into a sweat the moment she sees a spreadsheet.


Numbers scare her. Cap rates, cash-on-cash returns, internal rate of return, it all feels like a foreign language. So she avoids it. Instead, she sticks to what she knows: comps, listing prices, and closing gifts.


She keeps selling but never buys because the math feels too overwhelming.


Then there’s Daniel. He wasn’t a math genius either, but he forced himself to learn the basics. He started with a simple calculator online, plugging in rents, expenses, and mortgage payments.


At first, it was clunky and slow. But with practice, the numbers started to make sense. He realized that investing wasn’t about being a math wizard. It was about knowing enough to spot a good deal.


Today, Daniel owns three rental properties that pay him every month, while Lauren is still stuck on the sidelines, terrified of Excel.



Why Agents Fear the Numbers


Sales teaches emotion. Agents are trained to connect, persuade, and inspire. But investing runs on math. That shift from feelings to formulas intimidates many agents.


They think they need an MBA to be successful when really they just need the courage to start.



The Fix


Start small. Learn one formula at a time. Use free calculators, ask investor friends, and practice analyzing deals until it feels second nature.


You do not need to be a financial genius. You only need to be brave enough to look at the numbers. Once you do, you’ll see opportunities everywhere that used to look like mysteries.



15. You Don’t Understand Tax Advantages


There’s an agent named Chris who groans every spring when tax season rolls around. He dreads the envelope from the IRS. His commissions look big on paper, but once the taxes hit, half of it vanishes.


Chris feels like he’s running on a treadmill that gets faster every year but never goes anywhere. He works harder, earns more, and still ends up writing massive checks to the government.


Then there’s Angela. She also sells homes, but she made one key difference, she started buying them too.


The first year she owned a rental, her accountant explained depreciation. Suddenly, she had paper losses that offset her income. She discovered write-offs she never knew existed, from repairs to travel to management expenses.


With every property she added, her taxable income shrank. Angela kept more of what she earned, while Chris kept bleeding it away.



Why Agents Miss Out


Agents understand commissions, but few ever learn the wealth game that lives inside the tax code. They’re so focused on selling homes that they never take the time to learn how owning them can shield their income.


They see taxes as a punishment instead of a puzzle with built-in advantages for investors.



The Fix


Learn the rules of the game. Study depreciation, 1031 exchanges, cost segregation, and the mountain of deductions available to property owners. The tax code was written to reward people who provide housing.


If you only sell homes, you miss those rewards. But once you own, the government becomes your partner. Keep your commissions, keep your sanity, and let the tax code work for you instead of against you.



16. You’re Surrounded by Agents Who Don’t Invest Either


There’s an agent named Holly who spends every Friday night at happy hour with her colleagues. The conversations are always the same. Who had the toughest client this week. Which lender dropped the ball. Who’s on track for the next sales award.


They laugh, they vent, they clink glasses, but none of them talk about owning property. To them, investing feels like a distant dream, something reserved for “those other people.”


Holly absorbs their mindset and stays right where she is, stuck.


Then there’s Omar. He used to hang with that same crowd, but he noticed they were all running in place.


So he started spending his evenings differently. He went to local investor meetups. He joined an online mastermind. He connected with landlords who were buying properties while he was just selling them.


Within a year, Omar’s thinking had changed. He stopped chasing commissions like oxygen and started chasing ownership like his life depended on it. Now he owns three rentals and his old colleagues still laugh over the same tired stories.



Why Agents Stay Stuck in the Herd


People rise or fall to the level of their circle. If you surround yourself with agents who only care about commissions, you’ll think the same way.


When no one around you is buying properties, it feels normal not to buy either. The herd mentality keeps agents stuck in mediocrity.



The Fix


Change your environment. Find investors to learn from. Join meetups, masterminds, and communities where ownership is the norm, not the exception. Surround yourself with people who think bigger.


The conversations you have shape the actions you take, and the actions you take shape the wealth you build. If your circle is small-minded, your future will be too.



17. You’re Addicted to Recognition, Not Returns


There’s an agent named Brenda who lives for the spotlight.


She loves walking across the stage at the annual awards banquet.


She loves posting photos with her glass trophy on social media.


She loves when her brokerage emails out the “Top Producer” list and her name is right there near the top.


The applause feels amazing, but when the night ends and the lights dim, Brenda goes home to bills, debt, and no investments. Recognition feeds her ego, but it doesn’t feed her future.


Now meet Tony.


He doesn’t care about plaques, banquets, or sales rankings. He cares about stacking assets.


While Brenda is rehearsing her thank-you speech for another office award, Tony is closing on his third rental property. He doesn’t get applause, but he gets cash flow.


Month after month, his portfolio pays him whether anyone claps or not. And when the awards are forgotten, Tony still has a balance sheet that makes him wealthy.



Why Agents Chase Applause


The industry runs on recognition. Brokerages push contests, trophies, and public praise because it keeps agents hungry for sales.


Agents become addicted to applause and mistake it for success. But applause doesn’t pay mortgages. Applause doesn’t build legacies. Applause fades.



The Fix


Detach your worth from recognition and attach it to returns. Stop chasing awards and start chasing assets. Every deal you close should move you closer to owning something permanent.


When you shift your focus from applause to returns, you stop playing for the crowd and start playing for your future. That’s when you win for real.



18. You’re Secretly Afraid of Managing Tenants


There’s an agent named Kyle who loves selling houses but avoids owning them because he’s convinced tenants will be a nightmare.


He imagines midnight phone calls about broken toilets, rent checks that bounce, and walls covered in crayon. In his mind, tenants equal headaches, so he never buys a single property.


Kyle thinks he’s protecting himself, but really, he’s just protecting his fear.


Meanwhile, Sarah bought her first rental three years ago. Sure, she had a few bumps. One tenant left early, another was late with rent, but she learned fast. She built systems, hired a handyman, and eventually added a property manager when she scaled up.


Today her rentals run smoothly, her income is steady, and her tenants quietly pay off her mortgages. What Kyle feared, Sarah mastered. The difference isn’t tenants. The difference is courage.



Why Agents Fear Tenants


Agents hear horror stories all the time. Clients who had bad renters. Landlords who made mistakes. News headlines that focus only on disasters.


Those stories stick, and they keep agents convinced that tenants are more trouble than they’re worth. What they miss is that tenants are the very reason wealth in real estate exists.



The Fix


Stop letting fear paint the picture. Learn property management basics. Build systems for screening, leases, and maintenance. If managing feels overwhelming, hire professionals to handle it.


Tenants are not the enemy. They are the partners who pay your mortgage, build your equity, and fund your freedom. Once you realize that, you stop fearing tenants and start thanking them.



19. You Think Investing Will Ruin Your Sales Career


There’s an agent named Laura who refuses to buy properties because she’s worried her clients will see her as competition.


She tells herself, “If I start investing, they’ll think I’m stealing deals from them.” So she plays it safe, sells homes to investors, and keeps herself stuck in the middle.


The investors she serves retire early while Laura is still pounding the phones.


Then there’s Anthony. He decided not only to sell to investors but to become one himself. Instead of losing clients, his reputation skyrocketed.


Buyers and sellers trusted him more because he was walking the walk. He spoke their language, solved their problems, and brought credibility that no textbook could teach.


Anthony’s sales career didn’t die when he became an investor. It exploded. Clients wanted him because he wasn’t just another agent. He was proof that the strategy worked.



Why Agents Think Investing Hurts Sales


Agents worry that owning property will look selfish, like they are taking deals away from their clients. What they miss is that clients respect experience.


When you own properties, you earn authority. People would rather work with the expert who has done it than the salesperson who only talks about it.



The Fix


Stop thinking of investing as competition and start seeing it as a credential. Owning property gives you insider knowledge that makes you a better agent. Instead of hiding from investing, embrace it.


Use it to show clients that you are not just selling dreams. You are living them.



20. You Don’t Believe You Deserve to Be Wealthy


There’s an agent named Megan who secretly feels like money is for other people. She grew up hearing phrases like “rich people are greedy” and “we’re just not that kind of family.”


Every time she thinks about investing, a little voice whispers, “Who do you think you are?”


So Megan stays in her lane, selling homes, collecting commissions, and never once keeping a piece of the pie. Her limiting beliefs are stronger than her ambition.


Then there’s David. He heard those same voices growing up, but he chose to rewrite the script. He believed wealth wasn’t reserved for the lucky few. He believed it could be earned, built, and multiplied.


That belief fueled his actions. He bought one property, then another, and each one reinforced the truth that he was capable.


Today, David’s portfolio is proof that believing you deserve wealth is the first step to actually achieving it.



Why Agents Sabotage Themselves


Agents carry invisible baggage. They tell themselves they don’t know enough, don’t have enough, or aren’t worthy enough to build real wealth.


These beliefs act like shackles, keeping them from taking the first step.


The sabotage isn’t external, it’s internal.



The Fix


Rewrite your money story. Challenge the belief that wealth is for someone else. Remind yourself that you help people buy and sell homes every single day.


If anyone deserves to own property, it is you. Start small, build confidence, and let your actions prove that you are worthy of freedom.


The day you believe you deserve it is the day everything changes.



The Choice That Defines Your Future


You have seen the twenty reasons. They are not theories. They are traps that real agents fall into every single day.


Agents who live for commissions instead of cash flow.


Agents who crave applause instead of returns.


Agents who wait, hesitate, and watch their investor clients get rich while they stay stuck.


But here’s the truth. Every single reason comes with a fix. The fear can be replaced with confidence. The excuses can be replaced with action.


The cycle can be broken. And the moment you decide to stop playing small, you step into a future that looks radically different.



Your Next Step


You already have the knowledge. You already have the access.


The only thing missing is the decision to use it. You can keep being the agent who builds other people’s empires, or you can finally start building your own.


The choice is in your hands. If you are ready to flip the script, to stop leaving money on the table, and to finally step into wealth instead of watching from the sidelines, then it’s time.


Dive into The REI Agent Podcast. It is where agents wake up, learn the strategies, and start living the life they deserve.


Your future will not change until you do.


Start today!



https://www.unitedstatesrealestateinvestor.com/top-20-terrifying-reasons-agents-will-never-be-investors-and-how-to-fix-it/?fsp_sid=15500

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